26th July
World Cup Typography
An interesting look at some of the custom typefaces that were commissioned for the World Cup.
“For the African series of numbers I was interested in making letters that had an element of the handmade and the brush stroke. I had seen at previous African Cup of Nations how the fans enjoyed displaying loyalty, by painting their bodies and writing the names of their favourite players. These letters – whilst copying traditional sans forms for example – express a wonderful kind of joy and exuberance. Obviously within a typeface only a certain part of the spirit of the script can be capture; it can’t have multiple variants of the same glyph for example.”
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